Welcoming 42 Newfound Virtual Influencers to VirtualHumans.org
The virtual influencer industry keeps growing. Today, I am excited to publish our discovery of 42 newfound virtual influencers, with lifestyles ranging from virtual music artists, to brand spokespersons, to Roblox map makers, to models, to mascots... and more. Thank you Maria Lewczyk and Pablo Lorenzana for collaborating with me to bring this piece to life.
Key insight: This is it—this is the virtual influencer industry. Every quarter, a new batch of characters enter the picture. Every quarter, the most relatable, well-positioned personalities in the industry rise to the top. Anchor it to your understanding of the influencer industry, or the acting industry, or the music industry—wherever your perspective leads you: there’s a growing presence of fully-digital, entirely-crafted characters, and the most captivating fall into the open arms of fans… sometimes to a distinguished degree.
All the best,
Christopher Travers